Live Perfect Webinar Funnel
◆ WebinarA live 60-90 minute presentation that shifts the three core beliefs (vehicle, internal, external) then stacks and closes a mid-to-premium offer. Reach for it when the sale needs education and belief change - and sell it live before automating.
Convert warm prospects into a mid-priced or premium offer.
Selling courses, coaching, software, consulting or group programmes that need education and belief change, delivered as a live 60-90 minute presentation.
Offers that need no explanation, audiences with no clear problem, or presenters unwilling to make a direct offer.
Cold registration 20-40%, warm 35-60%; live show rate 20-40%; attendee purchase 5-15% as an initial diagnostic range.
The flow — page by page
Registration Page
Goal — Convert traffic into webinar registrations.
Use three curiosity bullets mapped to the Three Secrets and state date, time and timezone clearly.
Confirmation Page
Goal — Increase attendance and prepare the prospect psychologically.
Add-to-calendar plus a pre-webinar assignment (biggest problem + desired result) and a short founder video lift show rates.
Live Webinar Room
Goal — Build belief, present the offer and close.
Run the 7-part structure (preframe, three Secrets, transition, stack & close, Q&A reclose) and do not apologise for making the offer.
Offer Checkout
Goal — Complete the webinar-specific offer purchase.
Mirror the webinar stack and deadline on the checkout; include the guarantee and any payment plan.
Replay Page
Goal — Convert no-shows and attendees who need another review.
Gate with a genuine expiry; repeat the offer stack and FAQ.